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Three women sitting together and smiling

Crafting pleasurable sex to enrich wellbeing

Dame is your women-powered source for products for pleasure, designed to nourish sexual wellness and deepen connections.

Doctor-approved products with 100% body-safe materials

Exceptional customer service with hassle-free returns and 3-year warranties

People-centered research with Dame Labs, our community of 10k+ real humans

Supportive resources and spaces like workshops and content

Alex Fine, a brunette with curly hair and glasses, smiling with her arms crossed

How we got here

Founded in 2014 by sexologist Alexandra Fine and MIT engineer Janet Lieberman, Dame has always been about making an impact, inside and outside the bedroom.

2014

Alex and Janet found Dame and develop Eva, the most crowdfunded sex toy in history.

2016

Dame’s second product Fin is the first sex toy allowed on Kickstarter.

2019

Dame sues NYC’s subways for discrimination in advertising and catches the attention of the New York Times, The Today Show, Vice, Forbes, and more.

Now

We’re leading a sexual wellness revolution that has touched 10 million lives and counting.

On a mission to close the pleasure gap

The National Survey of Sexual Health and Behavior has shown that women report "less satisfaction with sexual activity than men with less pleasure, less arousal, and fewer orgasms." We’re working to end this disparity—a.ka. The Pleasure Gap—by shaping paths to shame-free sexual pleasure. 

91%

39%

men

women

Reported they “usually” or “always” orgasm during sex.*

5%

23%

men

women

Described recent sex as “not at all pleasureable.”

*Based on a study of self-identified heterosexual cis men and cis women.

What Customers Say About Us

“Before finding Dame I was bored with the products I was using. I own all of the products that Dame offers and cannot wait to see what they come up with next…”

– Kate L.

What Customers Say About Us

“Shipping is quick, prices are great for such high-quality products, and the blog has so many sexual health and wellbeing resources that have changed my life.”

– Vi K.

What Customers Say About Us

“Seriously my toys are everything I wanted and more! You can tell women had something to do with their design compared to other toys I’ve bought.”

– Lindsay G.

What Customers Say About Us

“The return policy is unbelievably generous, I am so grateful I was given a chance to try something else that works for me. They were quick and friendly about it, no hoops to jump through.”

– Taylor K.

What Customers Say About Us

“Dame always ships quickly, the products are exceptionally well made and the customer service and support are way better than I expected. Highly recommended.”

– Ryan T.